TOTAL VALUE MERCHANT SALES data shows Q4 2021 recorded the third-highest quarterly BMBI sales ever, rounding off a record-breaking year for merchants. However, with growth driven exclusively by pricing – not volume – the figures suggest the 2021 trade boom has inevitably slowed.
Quarter 4 2021 total value BMBI sales were 14.7% higher than Q4 2020, with no difference in trading days. All categories sold more. Timber & Joinery Products was out in front (+28.2%), follow by Landscaping (+14.4%) which recorded its highest quarterly sales of the year. Heavy Building Materials (+11.1%), Kitchens & Bathrooms (+10.0%) and Plumbing Heating & Electrical (+9.6%) grew more slowly. The weakest category was Workwear & Safetywear (+0.1%).
Comparing Q4 2021 with Q4 2019, a more normal pre-Covid year, total value sales were 21.0% higher this year, with the benefit of one more trading day. Nine of the twelve categories sold more, including Timber & Joinery Products (+44.4%) and Landscaping (+40.6%) which were well ahead of other categories. Like-for-like sales were up 18.9%.
Quarter-on-quarter, sales were down 12.7% in Q4 compared to Q3, not helped by four less trading days in the most recent period. Only Workwear & Safetywear (+15.3%) and Plumbing Heating & Electrical (+9.0%) sold more, while Renewables was weakest (-30.3%). Like-for-like sales were 6.9% lower than in Q3.
December 2021 sales were significantly down compared to November 2021 (-33.0%), with five less trading days. This impacted the overall Q4 results. However, the decline in sales between November and December is in line with previous years’ results.
Total value sales in December 2021 were 26.5% higher than the same month two years ago, helped by two more trading days this year. All categories sold more but much of this growth can be attributed to Timber & Joinery Products (+50.4%) and Landscaping (+48.6%) which continued to significantly out-perform the others. Like-for-like sales were 11.6% up.
Emile van der Ryst, Senior Manager at GfK Retail & Technology UK said: “The year 2022 … brings a dark cloud of even more price increases, further economic difficulties for consumers and potential geopolitical issues further afield. It won’t be an easy year, which makes predictions even more difficult, but there’s an expectation that the market will remain relatively flat.”